Podcast Transcripts & Articles

How Will You Know If You’ve Never Tried?

This is another episode influenced by a conversation I saw on Facebook. Someone had posted a meme about people who’ve never attended a conference, implying that those people were elitist, know-it-alls, and they didn’t think there was any value in them going. What was interesting was how many who were commenting said they had never attended a conference. How can you say there’s no value, if you’ve never been?

Listen to this new 9-minute episode for my perspective on this. Read More

Heidi Thompson – Creating An Overwhelm-Squashing Marketing Plan 

Do you ever feel overwhelmed by the pressures of marketing your business? There are so many forces, pulling or pushing you to try the latest social platform, or are you blindly following the crowd? Heidi Thompson wants to help you Squash the Overwhelm and she shares her 5-steps for doing that in this episode. 

Listen to this new episode for some actionable steps on how you can feel less overwhelmed, and more in control!  Read More

Are You Looking At Me?

Having just gotten back from a short vacation, I was struck how two simple things made, or didn’t make, our experiences better. They cost nothing, but can mean everything. It’s not about price point, either. Some of the best experiences were with inexpensive restaurants.

Listen to this new 6-minute episode to see what I’m talking about and how easily you can implement these into your business. Read More

What Have You Failed At Lately?

Does the fear of failure prevent you from trying new things, personally or professionally? The greatest successes in this world were almost always preceded by lots and lots of failures. It’s learning to look at failure as a stepping stone to success that helps us succeed. If we don’t try anything new, we can’t experience new and better results.

Listen to this new 9-minute episode for some ideas that may help you look at failure in a different light. Read More

Are you taking time to work ON your business?

When things are busy, it’s easy to take your eye off other parts of your business and life. But what’s making you busy now is a result of past events and actions. Are you making time to prioritize working ON you business, among the busy-ness?

Listen to this new 5-minute episode for a quick reality-check and, hopefully, some inspiration! Read More

Do you have an owner mentality? 

Whether you own your business or work in it, having an owner-mentality is a recipe for success. Some people do this naturally, some need to be shown the way. Which one are you? 

Listen to this new 9-minute episode for inspiration on having an owner mentality for you and your team.   Read More

Mark Chapman – Are Google Ads for You? 

We’ve had many discussions about social ads and other marketing, but I’ve never had anyone on to talk about Google Ads. So, I asked my friend Mark Chapman, from The I Do Society, to come on and school us on what we should know about Google Ads (and SEO and lots more). Listen to this new episode and get a better understanding, and perspective on how and where you can look for a better ROI (Return on Investment).  Read More

Are you a Digital Immigrant or Digital Native?

I’m a Digital Immigrant! This is not a new revelation, but what may be new to you is to understand how today’s Digital Natives, and the generation coming next are communicating. Are you adapting to them, or are you trying to get them to adapt to you?

Listen to this new, 11-minute episode for a combination dose of reality and rays of hope! Read More

If you could only see what I see!

How is it that two people can look the same thing, and see totally different things? Each of our perspectives come from our collective experiences. People born in different cities, or into different cultures, will often view the same things very differently. Each of us has the Curse of Knowledge, and it’s the same knowledge that can hinder us in the sales process.

Listen to this new, 7-minute episode to get some perspective and clarity on how your customers are seeing you! Read More