All Posts By

Anya Stevens

Brittany Branson - Live event painting- Alan Berg, CSP

Brittany Branson – Live event painting! – Podcast Transcript

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Brittany Branson - Live event painting- Alan Berg, CSPBrittany Branson – Live event painting!

Can you turn a super-niche service into a thriving business? What happens when you’re no longer the “add on” vendor, but become someone’s main event? In this episode, I get real about niching down, finding your ideal clients, and pricing your work for value—not just time. How do you move from side hustle to full-time, and what hard lessons do you wish you’d learned sooner? Let’s talk about the art (and business) of being visible, valued, and truly appreciated.

Listen to this new episode for real-world strategies to own your niche, attract clients that appreciate you, and build a wedding business around your creative passion.

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Would adding a reviews page help your SEO? - Alan Berg, CSP

Would adding a reviews page help your SEO? – Podcast Transcript

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Would adding a reviews page help your SEO? - Alan Berg, CSPWould adding a reviews page help your SEO?

Would adding a reviews page actually boost your SEO, or should you focus on placing testimonials throughout your site instead? Are your visitors really clicking to see your reviews page, or are those testimonials better shared in context? In this episode, I break down the real impact of reviews pages versus integrated testimonials, and what that means for both your SEO and your customers’ trust.

Listen to this new 8-minute episode for smart strategies on using testimonials for better SEO and stronger social proof that drives results.

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Mark Chapman - When is it time to DIY or Hire Someone to Do It- Alan Berg, CSP

Mark Chapman – When is it time to DIY or Hire Someone to Do It? – Podcast Transcript

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Mark Chapman - When is it time to DIY or Hire Someone to Do It- Alan Berg, CSPMark Chapman – When is it time to DIY or Hire Someone to Do It?

Do you know when it’s time to do things yourself, and when you should hand them off? Are you so busy that you can’t spare the hours to learn a new skill—or are you in a spot where investing that time could pay off for years to come? In this episode, I talk with Mark Chapman about the art of knowing when to DIY your online advertising—and when to trust an expert. We ask: How do you balance your time and money to get the results you want? What are the clues that a task is better left to a pro? And how does learning new skills in advertising actually improve every part of your marketing?

Listen to this new episode for practical decision-making tips on when to do it yourself, when to delegate, and how to get the most value—and results—from your advertising efforts.

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Are one-page websites coming back? - Alan Berg, CSP

Are one-page websites coming back? – Podcast Transcript

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Are one-page websites coming back? - Alan Berg, CSPAre one-page websites coming back?

Should your business consider switching to a single-page site, or is sticking with multiple pages still the way to go? How does a one-page site affect SEO, mobile usability, and the overall client experience? In this episode, I dig into the pros and cons, offering questions you should consider before updating your website—and hint at ways to simplify navigation while maximizing results for your business and clients.

Listen to this new 7-minute episode for insights on choosing the right website structure for your business, optimizing for both search engines and user experience, and determining if a single-page site is right for you.

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Handling Damages, should you take a security deposit? - Alan Berg, CSP

Handling Damages, should you take a security deposit? – Podcast Transcript

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Handling Damages, should you take a security deposit? - Alan Berg, CSPHandling Damages, should you take a security deposit?

What happens when something gets damaged at your venue or event space? Should you always ask for a security deposit, or only if you’ve had trouble before? How do you decide what kind of damage is “just wear and tear” versus something you should actually charge for? In this episode, I dig into the uncomfortable reality of damages, the importance of clear contracts, how to be fair with clients, and why security deposits might be good business—even if most guests never cause a problem.

Listen to this new 6-minute episode for practical advice on protecting your business from damages, being clear with customers, and making security deposits work to everyone’s benefit.

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What are you excited about? - Alan Berg, CSP

What are you excited about? – Podcast Transcript

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What are you excited about? - Alan Berg, CSPWhat are you excited about?

Are you excited about something in your business or personal life that makes the work feel a little less like work? Have you thought about how new tools, like AI, might help you enjoy more of the fun parts of your job, while making the “hard” parts easier? In this episode, I share what I’m excited about, including launching my AI alter ego and seeing how AI tools can transform how we handle inquiries, free up time, and focus on what we love most in our businesses and lives.

Listen to this new 8-minute episode for inspiration to embrace what excites you and discover how new tools can make your business—and life—more enjoyable.

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Abed Elsamna - What are AI Agents and should you use them for your business- Alan Berg, CSP

Abed Elsamna – What are AI Agents and should you use them for your business? – Podcast Transcript

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Abed Elsamna - What are AI Agents and should you use them for your business- Alan Berg, CSPAbed Elsamna – What are AI Agents and should you use them for your business?

Are you letting AI work for your wedding business, or is it still just a mysterious buzzword? What if an intelligent agent could answer leads, schedule appointments, and handle objections—without you lifting a finger? In this episode, I interview Abed Elsamna to break down exactly what AI agents are (and aren’t), how they’re different from chatbots, and why they’re about to transform how you run your business. What pain points could you solve by handing off repetitive tasks? And are you ready for a world where every lead gets instant, personalized attention—while you focus on what actually sets you apart?

Listen to this new episode for real-world scenarios, key differences between AI agents and chatbots, and a look at the future of automating your sales process—without losing your personal touch.

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Unfamiliar or familiar, not difficult or easy! - Alan Berg, CSP

Unfamiliar or familiar, not difficult or easy! – Podcast Transcript

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Unfamiliar or familiar, not difficult or easy! - Alan Berg, CSPUnfamiliar or familiar, not difficult or easy!

Are you hesitant to try something new because it feels difficult—or is it just unfamiliar? What if you started thinking about your challenges not as “hard” or “easy,” but as “unfamiliar” or “familiar”? In this episode, I share how reframing your mindset can make learning and growth feel more achievable, whether you’re mastering a new skill in your wedding business or tackling something outside your comfort zone.

Listen to this new 7-minute episode for a mindset shift that helps you embrace the unfamiliar, keep moving forward, and find mastery in the areas that matter most to you.

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Should vendors leave reviews for other vendors? - Alan Berg, CSP

Should vendors leave reviews for other vendors? – Podcast Transcript

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Should vendors leave reviews for other vendors? - Alan Berg, CSPShould vendors leave reviews for other vendors?

Ever wondered if it’s a good idea to publicly praise—or criticize—your industry peers? What happens if things didn’t go well? Should you tell the world, or handle it privately first? In this episode, I share the upsides of supporting fellow vendors with honest, heartfelt reviews, and touch on why negative feedback should be handled with care—and conversation—before ever going public.

Listen to this new 8-minute episode for tips on when (and how) to leave vendor reviews that help grow relationships, reputations, and the industry as a whole.

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Brian Lawrence - Moving the needle towards 2026 - Alan Berg, CSP

Brian Lawrence – Moving the needle towards 2026 – Podcast Transcript

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Brian Lawrence - Moving the needle towards 2026 - Alan Berg, CSPBrian Lawrence – Moving the needle towards 2026

What’s really moving the needle for your wedding business? Are you making changes now that will set you up for more success when the next engagement season rolls around? Are you treating your website and SEO as living, breathing assets—or are you waiting until it’s too late to update them? In this episode, we unpack the practical steps you can take right now to boost conversion, show up in more local searches, and start turning more browsers into bookers. Plus, we dive into the difference between expertise and experience, how to use AI authenticity, and the power of keeping your Google Business Profile fresh and relevant.

Listen to this new episode for actionable ideas on website updates, local SEO tips, and simple strategies to attract and convert more couples—just in time for the next big wave of wedding planning.

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