Anya Stevens

Robert Kennedy III – The power of language 

Are you telling stories that truly connect with your clients, or are you just rattling off your resume? Are you painting a vivid picture of success for a couple’s big day, or jumping straight into a sales pitch and wondering why you’re not closing the deal? In this guest episode with Robert Kennedy III, we get into how asking the right questions, understanding what your couples do—and don’t—want, and relating stories to their experience can transform your sales conversations and website into powerful connection tools that drive action.

Listen to this new episode for ways to deepen connection through storytelling, ask better questions, and use the power of language to convert conversations into bookings.

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The Curse of Knowledge Strikes again!

Are you making assumptions on your website or with your business that only make sense because you already know how everything works? What gaps in communication could be tripping up your customers? In this episode I share a real travel story that highlights how easy it is to overlook info that seems obvious to us but might be totally unclear to our clients. I dive into ways to discover these hidden friction points and offer ideas for making every step as clear and straightforward as possible.

Listen to this new 10-minute episode for ideas on spotting and fixing those hidden gaps that could be costing you business.

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Where do you find your inspiration? 

Is your best inspiration coming from inside your industry, or are you missing out on ideas from the outside world? Do you pay attention to friction you experience as a customer and ask yourself how you could fix that in your own business? Are you making things easier for your customers, or just for yourself? In this guest episode, I share stories and questions to help you recognize when and where real inspiration can strike, and how opening your eyes to everything around you can help you get ahead of the pack. 

Listen to this new 11-minute episode for practical examples and fresh ways to find inspiration where you least expect it.

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Isaac Atkinson – Be a lifelong Learner

Are you just copying what others do, or do you truly understand why they succeed?

In this conversation with my guest Isaac Atkinson, we ask: What could you learn if you left your local bubble and connected with peers nationwide? How could building your network, attending conferences, and seeking out those hidden nuggets of knowledge change your business? What happens when you invest in your team as much as you invest in yourself?

Listen to this new episode for insights on lifelong learning, networking, and building a company culture where growth and curiosity are at the heart of everything you do.

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Build it or Buy it?

Are you wasting time and money building something for your business that already exists and works? Are you telling yourself it’s better or cheaper to “DIY” when you could be using an off-the-shelf solution today? In this episode I share stories of businesses who got stuck building from scratch, only to realize they could have saved endless hours and headaches by just buying well-made tools that already exist. I tackle the real price of customization, what’s really at stake when you wait, and why satisfaction or “saving a few bucks” might not be worth the cost and lost opportunities.

Listen to this new 9-minute episode for clarity on whether you should build or buy, and how using ready-made solutions could save you critical time and money.

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Why can’t I clink on the links in your email signature?

Are you making it easy for your customers to contact you, or are you adding unnecessary friction to the process? Have you ever tried to click a phone number or a website in someone’s email signature and found it doesn’t work? In this episode I talk about real-world frustrations caused by image-based email signatures and why reducing these small points of friction can make a big difference in how potential clients interact with your business.

Listen to this new 5-minute episode for practical tips to ensure your email signature is helping your business, not hurting it.

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Brian Lawrence – How to achieve next level, authentic content on your website!

Are you content with your content? If a couple landed on your website, would they immediately see what makes you different, or could anyone else put their logo on your site and say the same things? Is your content showing off your originality or just blending you into the crowd? In this guest episode, Brian Lawrence and I unpack why generic content is underperforming, how reviews and real experience help you stand out, and what fresh strategies you should try so clients know exactly why they should choose you.

Listen to this new episode for practical tips on making your content truly original and strategies for boosting your authority in a crowded wedding market.

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What message is your email address sending?

Are you missing out on opportunities because your professional credibility is questioned before people even read your message? In this episode I talk about why using a Gmail or generic email could be holding you back, why spam filters and clients see it as a red flag, and how just one easy change can help you look more established and trustworthy.

Listen to this new 8-minute episode for the steps you can take to instantly boost your professionalism and ensure your email stands out for all the right reasons.

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Things that can make you sound old!

Are you unintentionally making yourself sound outdated in your emails or client communications? Do you still use phrases like “PS,” “enclosed please find,” or “per my previous email” and wonder why your younger clients aren’t responding? In this episode, I share what happens when language and etiquette don’t keep up with the times, why Gen Z might be confused by some of your go-to phrases, and how small changes in wording can help you connect with today’s couples. Discover the subtle ways your language might be holding you back and what to use instead so you’re not accidentally putting a generational distance between you and your next booking.

Listen to this new 9-minute episode for practical phrases to use, tips on writing messages that connect, and ways to avoid sounding out of touch with younger clients.

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Mark Chapman – ChatGPT has ads

Are your ads really connecting to engaged couples or just blending in with everyone else? What would happen if you could be the only ad a couple sees while researching their wedding plans on ChatGPT? How do you make sure your ad budget is working smarter, not harder, and actually delivers real results? In this guest episode, I welcome Mark Chapman back to break down the new ChatGPT ads, explore the best ways to target, test, and refine your messaging, and uncover what truly sets your business apart in a crowded digital landscape.

Listen to this new episode for actionable strategies to target better, craft standout ads, and make your marketing spend truly count.

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