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Wedding Business Solutions Podcast with Alan Berg CSP - What is luckWhat is luck?

Are some people really luckier than others, or is there something you can do to improve your luck? Much of what you see that looks like luck from afar really isn’t. As the Roman philosopher Seneca said: “Luck is what happens when preparation meets opportunity.” So, what can you do to be luckier? Listen to this new 8-minute episode and find out.

If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at [email protected] or visit my website www.AlanBerg.com

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Below is a full transcript. If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at [email protected] or contact me via textuse the short form on this page, or call 732.422.6362

Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com


– Are some people just luckier than the rest of us? Listen to this episode and find out. The Roman philosopher, Seneca, once said that luck is when preparation meets opportunity. So what does that mean? Does that mean that we can all just be lucky? Well maybe, we can actually be luckier than we are if you believe in that definition by being more prepared. See, even people that buy a lottery ticket, they took actions, and I think that that’s where the luck comes from is the actions that we’ve taken that we don’t realize that we’re connecting those dots. If someone who wins the lottery chose not to buy a ticket that day, then they wouldn’t have been lucky, right? I’m doing air quotes for those of you who are listening, but they “chose” to buy the lottery ticket that day, but what we also don’t see is how many times they bought a ticket and they didn’t win.

Does that mean they were unlucky? Well, the odds are so much against you that I don’t think we could say that. I remember hearing some actors and actresses, and people saying: “I’ve been in the business for 20 years, and now I’m an overnight success.” Because of all that preparation, and the opportunity that they took for that particular role, and I think the same thing comes with all of us. We have to keep our eyes open for the opportunities, and then we have to be prepared to take action at that time, or not to take action. See, for me, I believe that the worst thing is if you don’t see the opportunity, not if you don’t choose to take the opportunity. It’s if you didn’t even see it, so you had no choice. I think it’s perfectly fine for all of us to not take an opportunity to say that we’re not going to do this particular thing that’s coming across our plate right now because it’s not the right opportunity. It’s not the right time. I’m not prepared for that right now.

I think we’ve all passed on opportunities where we say, “You know what? That sounds like a pretty good thing, but I can’t do that now.” There might be a better time. This podcast is actually a perfect example of that. Shout-out to my producer, Richie Steadman. I thought about doing a podcast years ago, but I didn’t. I just didn’t feel like it was the right thing for me at the time. I was going on other people’s podcasts to get in front of their audiences, and that was a marketing thing for me, and I still do that, but I didn’t think for me that I wanted to do my own podcast. Whatever the reasons, it just didn’t feel like the right time. I try to have and I’ve written about this in my book, “Your Attitude For Success,” there’s only three main things, big things, big picture things on my to-do list at any given time, and then when I get them done then I do something else.

But Richie contacted me one day. We didn’t know each other personally. He knew of me, and we had mutual friends, and he said, “Alan, I could listen to you all day long. How come you don’t have a podcast?” And I gave him all the reasons. I have the technology, but these are all my reasons, and maybe it was timing. Actually, I know it was timing, and not maybe it was timing. It was that I was prepared. I had the technology, I had the skills, but the opportunity came along at that right time. Had he contacted me six months before maybe I would have said no. So what are the opportunities that you’re not seeing? Or what are the opportunities you’re not prepared for? See, you could get a great opportunity, but you don’t have the skills because you haven’t done the work beforehand, and that’s a case of you might need to pass because you’re not ready yet, but you can work your way towards that.

Now, if that opportunity comes around again, and you’re more prepared, are you now lucky all of a sudden? No, I don’t think it’s a matter of being lucky all of a sudden. I think it’s being more prepared for that. So the key for all of us is being in the right place at the right time, means being prepared for when that opportunity comes across our plate. And then, yeah, to other people we might seem lucky because they don’t see that preparation. Kind of like with a wedding. I was having a conversation today with someone, and she had been to a couple of weddings recently, hadn’t been in a long time, and she asked me, she said, “What does a DJ cost?” And I told her what in New Jersey that I thought a DJ might cost, and she goes, wow, that’s a lot of money. I said, well, you’re going by the five hours you see, not the 20 to 30 hours that you don’t see that that DJ is going to prepare.

And you might be looking at the photographer, and not seeing all the time they spend after, or the videographer all the time they spent after. You sat down at a table and there were centerpieces there, and you gave no thought to the preparation that someone had to first come up with the concept: order those flowers, prepare those flowers, deliver those flowers, so that you could sit down at that table. And it’s the things people don’t see, that preparation, in that case, physical preparation, but that person who designed those centerpieces spent a lot of time until they came to the point where they could design those particular centerpieces with those particular flowers, knowing what to order and when, and all those things that go along with that.

So, what is luck for us? I guess maybe there are some people that are luckier, but I think a lot of people just they take better actions. They’re not afraid to fail, because failure according to a friend of mine, Bruce Hale, is just an unintended consequence. So they’re not necessarily luckier, but they’re willing to take the actions necessary to put them in the position, so that convergence of when preparation meets opportunity, they’re going to appear lucky to the rest of us, but they were just prepared for that opportunity when it came along.

So, what can you do to keep your eyes open, and see the opportunities, and make a choice? Like I said before, I’m okay if you say no. I am perfectly fine if you say, no, this is not the right opportunity now. I said that years ago to podcasting, and then here I am. There was a better time, better place. Preparation was there. I could have done this years ago, and I think you’ve probably seen some of those opportunities yourself. So let’s make ourselves luckier by being more prepared, by not being afraid to fail, by taking the actions necessary when the opportunity arises, and then we can all just be a lot luckier. Thanks for listening.

I’m Alan Berg. Thanks for listening. If you have any questions about this or if you’d like to suggest other topics for “The Wedding Business Solutions Podcast” please let me know. My email is [email protected]. Look forward to seeing you on the next episode. Thanks.

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