Jeff Miller – Scaling up to 16 venues
Continuing my series on “Scaling” I was so happy to chat with Jeff Miller on how he came to scale his catering business from one to 16 venues. I’ve had the privilege of working with Jeff and his team and he’s carved out a great niche in and around the Philadelphia area. Listen to this episode for another angle on how to scale your business. Read More
Want it, need it, got to have it?
There are things in our lives and business that we really need to have. Those are the basics and staples of our lives. Then there are the things that we want to have, but do we really need them, or are they just nice-to-haves? I think we should all treat ourselves and families to nice-to-haves. And for your business, understand the difference between an investment and an expense.
Listen to this new 7-minute episode to get some perspective on want it versus need it, expense versus investment. Read More
Is there such a thing as work-life balance?
If you do a search online, there’s no shortage of books, articles, posts and stories about work-life balance. Is there such a thing? Can anyone else really tell you what’s the right balance for your work and life outside work. I recorded this after hearing yet another pundit opine about this. So, now it’s my turn 🙂
Listen to this new 7-minute episode for my take on this topic. Read More
Joe Bunn – scaling by licensing
In keeping with my series on “Scaling” I’m so happy to have had this chat with Joe Bunn on how he came to expand from one location to six through licensing. Is licensing right for your business? Listen to this episode and find out.
Joe Bunn started his DJ career at the age of 14 in Eastern North Carolina. In the late 90s, he started Bunn DJ Company. The company grew from a couple of DJs to 15 of the area’s best mobile DJs. Over the past few years, Bunn DJ Company has expanded to Charleston, SC, Charlotte, NC, Richmond, VA San Diego, CA and Bozeman, Montana! The company performs at thousands of weddings, private, corporate and charity events yearly. Read More
Where’s the friction in your sales process?
As a customer, it’s easy to see where companies make it hard for us to do business with them. Can you see where you’re making it difficult for your customers? Do you know how you may be chasing away good prospects because of extra steps or friction? See how your customer experience may be hurting you, rather than helping.
Listen to this new 11-minute episode and find out where the friction is in your processes. Read More
Should You Go For Volume or Profits?
As I work with businesses like yours, growing your businesses is a frequent topic. When growing your business, is the focus on top-line sales, or bottom-line profits? Too many wedding and event pros pay too much attention to sales, and not profits.
Listen to this new 7-minute episode and get a clearer view of where you should be focusing. Read More
Eric Maas – scaling – franchising vs just expanding
When it comes to growing your business there are many different paths. In this episode from my “Scaling” series I chat with a good friend, Eric Maas, whose family has taken Complete Weddings from a single DJ location to nationwide and beyond through franchising. Listen to this episode and hear another way that you might want to consider for growing your business. Read More
They’re going to buy what you’re selling
Many companies have cut back on the number of products and services. Menus have gotten more limited. Supply-chain issues have reduced inventories. Can you cut back on the products and services you sell, and still profit more. Your customers seek you out for the results you provide, not the specific products and services.
Listen to this new 8-minute episode and find out how you may be able to profit more, with offering fewer products and services. Read More
Let’s watch our first dance … oh, that’s right, we can’t I was helping my parents clean out their house when I came across a box of old 8mm movie reels. Most of them were shot with the family movie camera when my sister and I were kids. One of them was larger and in a nice, plastic case, not a metal canister. I couldn’t remember seeing it before and was curious about what could be on it.
So, I dug out the movie projector (that’s what we had before cloud video, YouTube, DVD players and VCRs), blew the dust off and fired it up. I couldn’t believe what I was watching. The images were of my parents’ wedding in 1954, but they didn’t look like the homemade images of my youth, they looked better. I was speechless as I watched the silent images of their ceremony and reception. Read More
The importance of following up
We all know that we should follow up on leads and after meetings, but it often doesn’t get the priority that it deserves. I know how busy you can be and for some of you following up just doesn’t make it up your priority list. For others, it’s one and done – get a lead, reply and that’s it if you don’t hear back.
If you want to profit more without more marketing and advertising, listen to this new 8-minute episode for some perspective on following up. Read More
