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Facebook

Jul 13 2016

Real Life versus Facebook Life

By Blog, Uncategorized

Have you ever noticed that, for the most part, everything we see on Facebook paints a rosy picture of someone’s life and/or business? We see their best work and their personal and business successes. What happens in between the posts? What is it that they’re not showing and talking about? That folks, is called real life. Not reality TV life. Real, everyday life, like the ones you and I lead.

Don’t get me wrong, I’m just as guilty as you are. With rare exceptions, I post only the good stuff, too. You’ve probably seen my “#ConferenceSelfies”, where I take a selfie, from the stage, before almost every presentation. Some of you picture me jet setting around the world, living the glamorous life. Well, I am jetting around the country, and internationally, but it’s usually in a coach seat on a commercial flight. No private jet here. Now imagine how much time I spend in TSA lines, and waiting for flights. Or how about the 133 nights I spent in hotels last year. You rarely see me posting about that – although I have been known to tweet out of frustration to an airline or two. Read More

Jan 22 2012

Can your business survive without social media?

By Blog

I attend a lot of conferences around the country, both local and national and one of the hottest topics is always social media. Too often I see attendees coming out of these sessions with that deer-in-headlights look. They’ve just heard someone pontificate about all of the things they need to be doing with social media or their businesses will wither and die. While I agree that social media is an undeniable piece of your marketing puzzle today, it’s not the be-all and end-all that some would have us believe.

So, what is social networking and how is it different from social media… or is it? When you attend Wedding Biz or any trade association meeting or event you’re doing social networking. You’re be surrounding yourself with like-minded businesses who are also there to jump-start their success. Social networking has been going on throughout the ages. Connecting with others who have a common interest is a basic human need. Whether it’s a trade association, a PTA group or the Girl Scouts, people have and will continue to get together around a common interest. Social media has just added a new dimension by eliminating the need to physically be together. Whether that’s a good or bad thing is a debate for another time. Read More