Podcast – The difference between branding and your brand
I’m sure you know that having a strong brand can help your business stand out. But there’s a difference between how you represent your brand – which is ‘branding’ – and how you express your actual brand. Listen to this new episode and find out how to show your real brand and what makes you unique. (only 11 minutes) Read More
Podcast – Which is better- packages or a-la-carte pricing
For this episode I want to address a question that comes up so often on social platforms as well as in my sales training, speaking and consulting: Which is better- packages or a-la-carte pricing? While no one answer is correct for every business, I want to give you some things to consider when deciding for your business. Read More
Podcast – 4 reasons why you’re getting ghosted on inquiries
This is one of the most requested topics for my speaking, consulting and sales training these days. I wanted to address it on this podcast episode with 4 common reasons why you’re getting ghosted on your replies to inquiries. Read More
Podcast – Should You Put Pricing On Your Website?
When it comes to divisive topics, this one is right up there: Should You Put Pricing On Your Website? I chose this so you can hear more than one way to approach this for your business. When I’m doing consulting, sales training and website reviews, this is always one of the subjects we tackle. Read More
We were having our weekly family Zoom call today and my wife shared this saying that she saw online: “Yesterday is heavy… put it down!” What a simple and powerful phrase. It ties in well to one of my prior articles “Lessons to remember in a year to forget” and a webinar “.” One of the lessons is that you can’t always help what happens to you, or how it makes you feel, but you can control how long you allow yourself to feel that way. We all carry around our “Victim Card”, and it’s up to us to choose when and where to take them out.
It’s pretty clear that 2021 is going to be a busy year for doing weddings. The latest release of The Knot 2020 Real Weddings Study [COVID-19 Edition] shows that nearly half the weddings from 2020 were postponed, most of those to 2021. When you take all of those weddings on top of the weddings that were already scheduled for this year, it’s shaping up to be the busiest wedding year in our lifetimes, if not ever. Yeah, after last year that’s a welcome stat. The other side of that, of course, is that you now need to fulfill all of those weddings. And while that means you finally get to collect the rest of the money you’re owed from the postponed weddings, you’re also going to find yourself busier than normal.
(approx. 5-minute read)
I counted down 12 Tips for the Last 12 Days of 20202020 was a year that most of us want to forget. As the year comes to a close, I counted down 12 Tips that will help you get a jump on a better 2021. They range from your website to reviews, sales tips to how not to get ghosted on your email replies. Click each of the headings below to read that tip.
Want to learn more? Come to my FREE webinar, January 11th “4 reasons couples don’t reply to your emails”
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Saying that 2020 is a year that most of us would like to forget is a statement of the obvious. It’s always easier to look at the negative that’s in front of us, but there have been some bright spots. I’ll agree that finding those bright spots is sometimes hard when the dark cloud looms large. There are always things to be grateful for, if you’ll focus your attention on them. I’m grateful to speak with my 90-year old Dad every morning. Hearing his voice and knowing he’s safe and healthy is a good start to our day. Read More
Does it ‘feel’ right? Does it pass the smell-test? Do you get the warm and fuzzies? Or, do you have to have the data to support every decision? We all make decisions our own way, and not every decision is made the same way. How do you make your decisions? Do you like to do your research, map out a plan, check and recheck before acting? Or, do you jump right in because your gut tells you it’s the right thing to do?
When newlyweds and engaged couples ask about the secret to our happy marriage, I often half-joke it’s that I accept that it’s always my fault. That’s usually good for a chuckle, but I said “half-joke.” A younger me didn’t understand the power of accepting responsibility. A younger me had a strong need to be right. Don’t get me wrong, I still like to be right… I just don’t have to be right all the time. It’s a very liberating state of being. Read More
