Sales Training for Wedding and Event Businesses
Not converting enough of the leads you get? Getting ghosted too often? Unsure how to use AI effectively?
How much are those costing you in missed sales and lost profits?
If you’re getting inquiries but not booking as many as you think you should, you’re not alone. Many wedding and event businesses are already getting enough leads. The problem is what happens next.
- Conversations stall.
- Follow-ups don’t get replies.
- You hear “we’re still shopping” and then nothing.
- And with Gen Y and Gen Z couples buying differently and AI showing up everywhere, it can feel harder than it should be.
“ Since our training session 6 weeks ago, I am happy to report our closing percentage has doubled!! We have booked 7 events (5 weddings and 2 other events) - Katie Rein, Olympia Hills Golf Course, Universal City, TX
“ We've seen better results already with changing our email replies by "engaging in the conversation"! - John Budz, Elite Sound Entertainment, Saddle Brook, NJ
Whether it’s just you, a small team of 2 to 5, or a larger sales department, I’ll help you convert more of the leads you already get and close business more confidently.
If any of this sounds familiar, the next step is a simple conversation. To check availability, get a quote for in-person or virtual training, and to ask me any questions, contact me via email, text, use the short form on this page, or call +1.732.422.6362, international enquiries 001 732 422 6362.
Email Alan for infoEmail Alan for info
Why should you have Alan come and train your sales team, small or large?
Watch this 90-second video and find out...
If this is how you want to feel after having Alan come and train you and your sales team, contact him via email, text, use the short form on this page, or call 732.422.6362, international enquiries 001 732 422 6362.
Why most leads don’t convert
Most ghosting isn’t rejection. It’s confusion, uncertainty, or information overload. And most objections aren’t pushback. They’re buying signals that aren’t being handled well. I literally wrote the book on ghosting, and I'll teach you and your team a better way.
“ I was getting ghosted a lot and struggling to get people to come in for appointments. Not anymore.” -Ellen Quinn, Penn Oaks Golf Club, West Chester, PA
This training focuses on improving the conversation, not pressuring the decision.
What could change once you start applying this
- You could start getting more replies and fewer stalled conversations
- Your follow-up process could feel clearer and easier to manage
- You may find it easier to handle objections without getting defensive
- You could better understand how Gen Y and Gen Z make decisions
- You may start using AI as a practical assistant instead of something intimidating
“ “Our sales have gone up steadily since you helped us sort out our sales process.” - Kevin Townsend, Tui Hills and Abel Estate, Auckland, New Zealand
To find out about in-person and virtual training options, contact me via email, text, use the short form on this page, or call +1.732.422.6362, international enquiries 001 732 422 6362.
Email Alan for Sales Training InfoEmail Alan for Sales Training Info
This works for individuals and small teams, too
You don’t need a big sales department for this to be effective. This works if:
- You’re the owner doing the selling yourself
- You have a small team of 2 to 5 people handling inquiries
- You manage a larger team and/or multiple locations, and want a consistent process everyone can follow
“ After having Alan train our team, all of our team members are excited to put to use the amazing tactics he has provided!" - Ty Sitko, Pearle Weddings, Ontario, Canada
If you want your team to feel more confident, contact him via email, text, use the short form on this page, or call 732.422.6362, international enquiries 001 732 422 6362.
Email Alan for InfoEmail Alan for Info
