Thanks for coming to my library bookshelf. Here you’ll find 7 current books, with links to where you can buy them in paperback, Kindle and audio.

IT WORKED!!!!!!!!!  I bought your book and cd’s at Wedding MBA, read them and listened to them every night for weeks now and guess what? They work!” – Tonya Edinger, Weddings in Pittsburgh, Pittsburgh, PA

I listened to this audio book this week and it provided me with tips that helped me regain a few sales that I thought I had lost. Thank you!” – @bradleypetty – on Instagram

If you’d like to have me do a custom cover for your company, group or conference, or you’d like to buy a bulk order, please contact me via email, use the short form on this pagetextor call 732.422.6362, international enquiries 001 732 422 6362.

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Wit, Wisdom and the Business of Weddings

– A Compendium of Ideas, Insight and Inspiration from an Industry Leader

Wit, Wisdom and the Business of Weddings

Part “How-to-do” and part “How-to-think”, Wit, Wisdom and the Business of Weddings is your companion on a journey to a more successful wedding business. Alan Berg has been called “The Leading International Speaker and Expert on the business of weddings & events,” and he’s been writing articles and blogs for years. This book is a Compendium (compilation) of some of his favorite writings, intended to give you ideas and inspiration to act on those ideas. Taking action is at the core of Alan’s speaking, writing and sales training. The concepts and impact are powerful, but Alan has a way of delivering them that makes them feel easy, and most important actionable, whether you’re new to the wedding and event industry, or a seasoned veteran.Each chapter stands on its own, so this book is not meant to be read front to back (although you certainly can, if you’d like). Scan through the Table of Contents and choose the topic that you need right now, and jump to it. Bounce around from Sales to Business to Inspiration, or stick to one section. There’s no right or wrong way to consume his wisdom, gained from over 25 years helping wedding and event businesses, like yours succeed. Where did Alan gain this knowledge? Great question! It’s through his years publishing wedding magazines, as Vice President of Sales at The Knot, speaking at conferences (in 14 countries on 5 continents) and consulting and doing sales training one-on-one, and in small groups (Mastermind Days), with businesses, just like yours. Join Alan on this journey through Sales, Business and Inspiration and you’ll be inspired to take your wedding and event business where its never been! Want to know if this will work for you?

Here’s what other businesses have written after using Alan’s techniques:

His books are easy to read, frank and to the point filled with powerful information.”

Alan’s an author who truly understands the market and the wedding industry.”

I’ve helped formed a business book club and your book is the first on our list!!!!”

Paperback, Ebook and Audio Book

Get your copy here in Alan’s online shop , or get your Kindle e-book version on Amazon and the new Audio book version on Audible.

Get the Paperback Book  Get the Kindle e-Book

También disponible en español edición en rústica aquí o Kindle e-book en Amazon aquí

Consiga el libro de la edición en rústica  Consiga el libro de la edición Kindle

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Why are they ghosting me? Alan Berg CSPTired of getting Ghosted? Get Alan’s book now in paperback, on Kindle and Audible!

What is ghosting? It’s when you get an inquiry or message and you reply and then never hear back. That’s ghosting and it’s frustrating. Whether it was after your first reply or after you had some back and forth digital communication (email, messaging, texting, etc.) many conversations stop with no explanation. In this book, Alan will take you through nine reasons why they’re not replying to your emails and messages – and how to fix them. This book is the sequel to Alan’s popular book Why Don’t They Call Me?, which helped you with eight tips for converting wedding and event inquiries into sales.

While written for the wedding and event industry, these tips can help almost any business, as ghosting is a universal frustration. Why Are They Ghosting Me? includes a recap of the eight tips from Why Don’t They Call Me? and ideas for how to handle pricing questions from Alan’s most popular book: Shut Up and Sell More Weddings & Events. Whether you’ve listened to those books, or not, Why Are They Ghosting Me? will help you reduce the ghosting and get you more replies from prospects and current customers.

Get your paperback copies now, in English and in Spanish, click here Get the paperback here

Get your book in Kindle (English and Spanish) and on Audible (in English and read by Alan) Get the Kindle here. Get the Audible here

Click to see more book cover images

Why are they ghosting me? Alan Berg CSPTired of getting Ghosted? Get Alan’s book now in paperback, on Kindle and Audible!

What is ghosting? It’s when you get an inquiry or message and you reply and then never hear back. That’s ghosting and it’s frustrating. Whether it was after your first reply or after you had some back and forth digital communication (email, messaging, texting, etc.) many conversations stop with no explanation. In this book, Alan will take you through nine reasons why they’re not replying to your emails and messages – and how to fix them. This book is the sequel to Alan’s popular book Why Don’t They Call Me?, which helped you with eight tips for converting wedding and event inquiries into sales.

While written for the wedding and event industry, these tips can help almost any business, as ghosting is a universal frustration. Why Are They Ghosting Me? includes a recap of the eight tips from Why Don’t They Call Me? and ideas for how to handle pricing questions from Alan’s most popular book: Shut Up and Sell More Weddings & Events. Whether you’ve listened to those books, or not, Why Are They Ghosting Me? will help you reduce the ghosting and get you more replies from prospects and current customers.

Get your paperback copies now, in English and in Spanish, click here Get the paperback here

Get your book in Kindle (English and Spanish) and on Audible (in English and read by Alan) Get the Kindle here. Get the Audible here

Alan’s very popular sales book… now also with a Special Edition for Caterers & Venues!
Shut Up and Sell More Weddings & Events

– Ask Better Questions, Listen to the Answers and Grow Your Business

Shut Up and Sell More Weddings & Events

It all starts with a sale Whether you love it or hate it, making sales drives your wedding and event business. You don’t get to use your creative skills for cooking, music, flowers, decor, fashion, ceremonies, or whatever your business is, until you make the sale. If you’ve been selling for a long time, this book will be a good refresher. If you’re new to selling, this book will give you the tools, and the confidence, to make more sales. I’ll show you how to ask better questions, really listen to the answers, and help your customers buy. Using real examples and stories, of people just like you, I’ll guide you to find you own, unique selling style. When your customers can see and understand why they should buy from you, and only you, they have to pay your price. You’ve taken an important first step towards making more sales. Thanks for choosing me as your guide. Alan Berg, CSP

Here’s some thoughts from real people who’ve heard, and are using, Alan’s sales ideas:

I used one of your strategies today and closed the sale! Such a happy feeling to have brushed up on my skills and to be closing more sales. I have worked on shutting up and actually selling more and no longer using prefab emails. Thanks for all the tips!” – Bonnie Burke Ball, The Boathouse at Rockets Landing, Richmond, VA

I have been an attendee at many of Alan’s seminar presentations over the years and have always walked away from these seminars with tons of actionable information that helped my business. His depth of knowledge regarding marketing and sales is absolutely inspiring.” – Elisabeth Daley, Liz Daley Entertainment, Williamsburg, VA

NEW! Caterers & Venues Edition – paperback and Kindle e-Book

Get your paperback version here in Alan’s online shop or get your Kindle e-book version on Amazon.

Get the Paperback Book  Get the Kindle e-Book

Original Version Paperback, Ebook and Audio Book

Get your paperback version here in Alan’s online shop or get your Kindle e-book version or new Audio book version on Audible, iTunes or Amazon.

Get the Paperback Book  Get the Kindle e-Book or Audio Book

También disponible en español edición en rústica aquí o Kindle e-book en Amazon aquí

Consiga el libro de la edición en rústica  Consiga el libro de la edición Kindle

Why Dont They Call Me - Wedgewood Weddings
Want your own Custom Edition of Alan’s book(s)?

Alan can customize any of his books for your company, group, association or conference. Add your logo to the cover, change the colors, and even add a custom foreword and pages. To get more info and a price estimate, contact Alan via emailtext, use the short form on this page, or call 732.422.6362, international enquiries 001 732 422 6362.

Click the images to see examples of custom editions of each of Alan’s books…

Alan’s much anticipated book on responding to leads is here…
Why Don’t They Call Me?

– 8 tips for converting wedding & event inquiries into sales

Why Don't They Call Me?

It would be so much easier if they’d just pick up the phone and call you, wouldn’t it? That’s what Alan Berg hears from wedding and event pros around the world. However, in the real world you’re more likely to get digital inquiries through email, a website contact form, text, live chat, social media messaging, and WhatsApp than through a phone call. How can you create a rapport, continue the conversation they’ve already started, and in many cases even get the sale, without speaking with them on the phone, or in person? That’s what Alan will answer for you in this book. He’ll show you how to get them to reply quicker, and how you can convert those inquiries to appointments – whether live or virtual – and even make sales, all using the same method they used to reach out. Alan will show you his eight tips for converting wedding and event inquiries into sales. You’ll see how using the right tone, energy, and format can make all the difference. And he’ll give you a few simple tips that will have them replying to messages that they currently ignore. Lastly, there are real examples of conversations that wedding and event businesses, just like yours, have used to get appointments and sales, all without a phone call. And there’s more bonus material in the book and on Alan’s site.

Want to know if this will work for you? Here’s what other businesses have written after using Alan’s techniques:

In the past few weeks, I have already experienced positive results from utilizing some of the techniques Alan suggested.”

I am pleased to say we’ve been getting a lot more responsiveness to our inquiry emails since we changed the language.”

I immediately put the tips you gave into practice and am seeing more follow-up emails which will hopefully turn into more business.”

Paperback, Ebook and Audio Book

Get your paperback copy here in Alan’s online shop or get your Kindle e-book version or Audio book version on Audible, iTunes or Amazon.

Get the Paperback Book  Get the Kindle e-Book or Audio Book

¡También disponible en español!

También disponible en español edición en rústica aquí o Kindle e-book en Amazon aquí

Consiga el libro de la edición en rústica  Consiga el libro de la edición Kindle

If Your Website Was An Employee, Would You Fire It?

5 Signs It’s Time to Fire Your Website

If Your Website Was An Employee, Would You Fire It?

When you ask yourself better questions, you’ll get better answers and better results. This is a book for everyone with a website, regardless of what you do. It’s not a technical book about programming, rather it will show you how to think differently about your website. It was designed to be a quick and easy read as I want you to get on to taking real action. Without action there can’t be any change. Whether you work with a professional website designer or you look in the mirror to see your designer, you’ll discover easy things you can do, right away, to improve the performance of your current site or help you design a new one. Are you ready to begin? Let’s start your journey to greater success, today.

Here’s some thoughts from real people who’ve read it:

For those that think their website is perfect then they need to buy this book. I did. I can tell you that Alan Berg hit every point and question I had brought to attention was answered in his book. All I can say is buy it!!!” – Rich Steckler, Infinity Films, Hollywood, FL

Awesome book. Quick read, but very powerful. I feel like it helped me take immediate action to upgrade my site. A must read.” – Beau Kramer, Kramer Events, Paso Robles, CA

Get your paperback version here in Alan’s online shop or get your Kindle e-book version or new Audio book version on AudibleiTunes or Amazon.

Get the Paperback Book  Get the Kindle e-Book

También disponible en español edición en rústica aquí o Kindle e-book en Amazon aquí

Consiga el libro de la edición en rústica  Consiga el libro de la edición Kindle

Your Attitude for Success

Choose a Better Attitude for a Better Perspective on Life and Work

Your Attitude for Success

What separates successful people and businesses from the rest? It’s not ideas or money, it’s the attitude you bring to the table everyday. Do you have what it takes to succeed? It’s there, inside of you. Read this book to recharge your inner power and reach greater heights, personally and professionally. You’ll feel empowered to take the actions necessary to move your life and business forward. Read stories about people, young and old, just like you, who have faced challenges from removing the training wheels on a 5 year old’s bike to open heart surgery. See how when you view a situation differently, you’re able to increase the chances of a better outcome.

Here’s some thoughts from real people who’ve read it:

Your books and motivational speaking were so good and strong and step by step detailed that got me started in something I have been meaning To do several years ago…believe me that I will continue to read you as soon as the next book comes out. And a big plus that has me thrilled is that you got me reading again!!!! something I couldn’t manage to do from some years now!” – Minty Castillo, Love Mexico Conference, Merida, Yucatán

I wanted to let you know what I read your book for a book report in my class. It was really great to read and I surprisingly relate to many of the points that you would discuss.” – Irene Villanueva, Gwinnett Technical College, Gwinnett, GA

Get your paperback version here in Alan’s online shop or get your Kindle e-book version or new Audio book version on AudibleiTunes or Amazon.

Get the Paperback Book  Get the Kindle e-Book

También disponible en español edición en rústica aquí o Kindle e-book en Amazon aquí

Consiga el libro de la edición en rústica  Consiga el libro de la edición Kindle

Are you outside the United States? Look on your local Amazon site for Alan’s books, ebooks and audio books.