Before I get started, I want this to be a positive message for you. That said, what prompted this topic was the passing, too young, of a few industry and personal friends. It got me thinking about what (if anything) they wished they had done, either personally or professionally. There’s no shortage of things to eat up our time; email, social media, family obligations, etc. Are you making time for the other things? Are you doing the things that give you the most pleasure, or that will have the greatest impact on your clients; which, hopefully, also gives you pleasure? Read More


you into the industry, not your business acumen. To be successful, you need both. Once you decide to sell products or services, you need to develop your business skills and an understanding of the many ways to measure your success.
If you’re like many wedding and event pros, it was your creativity that brought you into the industry, not your business acumen. To have a successful business, you need both. There are lots of hobbyists who are very creative. Once you decide to sell your products or services, you need to develop your business skills and an understanding of the many ways to measure your success.