Here’s how you can arrange a Sales Mastermind Day with Alan, in your area!
Why organize a Mastermind Day?
Having Alan come for private training is great for your business, but not everyone’s budget can afford it, so a Mastermind Day is a great alternative. Unlike a conference, your One-Day Mastermind is a full-day of collaboration, consultation and co
nversation. You and the other attendees, your industry friends and contacts, will leave with action steps on how to improve their sales process and websites, and many have already past attendees have implemented some of the ideas while still at the Mastermind Day.
“ Well, he’s done it again… we’ve had Alan in for 2 years now to Mastermind with our vendors and help them with everything from customer service to closing the deal. He’s worth every penny and that’s not me saying that – that comes from my vendors who come to the conference.” – Stacey Blackwell, NM Wedding Guide, Albuquerque, NM
“ Just a short week later and my team is already booking new clients using some of the techniques discussed. Alan is an absolute expert and I could have picked his brain for days.” – Nora Sheils, Bridal Bliss, Seattle/Portland/Bend OR
“ I am so glad I was able to attend his Mastermind Day. Now I feel like I could sell water to a fish. His knowledge was very inspiring and kept me yearning for more..” – Jeremy Carrizales, Cutting Edge Entertainment, San Antonio, TX
Here’s how to arrange a One-Day Wedding Business Mastermind Day or Strategic Roundtable in your area
Following are the 4 Steps to arranging for Alan to come and do a One-Day Wedding Mastermind or Strategic Roundtable in your area:
Reach out to local businesses who you think would not only want to participate, but would have something to contribute… you know, “friendors”. The cost for the Mastermind Day is $8,500 plus Alan’s air and hotel (2 nights). The cost per participant will depend upon how many you invite (see #4). I’ve done these with from 4 to 10 businesses. Try for no more than about 20 people in total (with fewer businesses they can bring more people from each company; with more, they can usually bring 1 or 2 per business). As the organizer, you can decide to participate in the cost, or spread it among the participating companies, your choice. Your group can be all in the same category (venues, DJs, bridal shops, etc.) or a mixed group (which is the case with most of Alan’s Masterminds). That’s up to you. Eitehr works well.
Figure how many participants and how many each business will/can bring, and figure seating for that many. It can be an office, a restaurant or other venue. For small groups, a board room setup will work. For larger groups, a “U-shape” of classroom tables is best, so everyone can see one another.
Since we’ll be there most of the day, we’ll need snacks, beverages and a light lunch (we’ve had everything from salads to pizza, sandwiches to a full plated meal). You’ll also need to have either a projector/screen, or large flat screen TV, plus a wi-fi connection (and power cables for laptops), so I can look at your websites and other collateral.
Mastermind Days run $8,500 for the day plus Alan’s air and hotel (2 nights). If it’s easier for budgeting, Alan can do a flat $9,750 inclusive of hotel and air. If Alan’s already in your area, you can save on his travel costs. International Mastermind Days’ pricing is subject to the travel requirements. To check availability for your mastermind, or with any questions email Alan, text, use the short form on this page, or call 732.422.6362, international 001 732 422 6362
“ 3 Words: Knowledgeable, Generous, Entertaining. No wait, 4 words: Experienced. Ok, so, 5: Valuable. Thanks, Alan. You’re an incredible resource. Wait, that makes 6 words! – Holly Verbeck, Hey Chef!, Truckee, CA
What kinds of businesses attend Alan’s Mastermind Days? Businesses like yours…
Venue: “If you have the opportunity to renew your passion and have a good time doing it, DO NO WAIT!!!!! You will not regret the decision!” – Tommy Waters, The Renaissance, Richmond, VA
Planner: “The class was full of information and my head is still spinning with ideas!” – Elizabeth Sheils, Bridal Bliss, Portland OR and Seattle WA
Entertainment: “I can give you three reasons to go to Alan’s Mastermind Day! I booked 3 weddings the week after my mastermind in Vegas in October using the techniques he taught us and inquiries have gone up too!” – Mark Cherney, Music Man Events, Riverside, CA
Video: “I implemented what I learned from his Mastermind group two days ago and I woke up to the news of a new booked client. Investing in Alan is investing in YOURSELF.” – Ben Mercedes, New England Wedding Films, Boston, MA
Officiant: “Being able to see things from another professional’s point of view is always eye opening. Invest in your business and you will definitely see the increase.” – John T. Snelson V, OKC Wedding Officiants, Oklahoma City, OK
Wedding Fashion: “After attending his Mastermind Day, I truly believe Alan is THE marketing leader in the wedding industry!” – Patrick Kelly, JJ Kelly Bridal, Oklahoma City, OK
Caterer: “It has barely been a week since the Mastermind Day I attended with Alan Berg, and we’ve already overhauled several facets of our sales materials and process, including a redesign of our website!” – Jennifer Wright, Bar Harbor Catering Company, Bar Harbor, ME
Flowers: “I had a meeting with the owners and they were very excited to start some of the ideas we talked about at the mastermind.” – Kelly Andres, Klotz Floral, Bowling Green, OH
Photography: “Definitely worth the investment. No matter what topic is being discussed, Alan can always relate it to your business in a simple and easy way to understand.” – Nicole Gesmondi Photography, Providence, RI
Band: “The recent mastermind day was great and the past website review and marketing/sales trainings as well.” – Johnna Dionne, Wavelength Band, Scarborough, ME
Don’t see your category listed? These are only a sampling of who’s participated. Mastermind Days are for any business, whether weddings and events are all, or only part of your clientele.
“ I’ve been consulting with Alan for a few years now, however I feel that the Mastermind Day was a whole different approach to the learning experience. Ever since I attended the Mastermind day I made a few adjustments suggested by Alan and once again he proved his value.” – Raul Chiriboga, Ultrafonk Entertainment, Union, NJ
Here are some of the most Frequently Asked Questions about having Alan do a Private One-Day Sales Mastermind for you.
Great question. Your Mastermind Day will be more of a conversation than a presentation. With a small group it’s easier for Alan to facilitate a discussion where everyone is participating. You not only get his world-class expertise, but also the shared knowledge and experience of the other participants. Whether seasoned pros, or industry newcomers, everyone has something to contribute.
This can be anywhere from 1 other business, up to around 10 total. Alan’s Wedding & Event Sales Mastermind Days are more conversation, than presentation, so having more than that will start to feel more like a conference. The sweet-spot is 6 to 8 businesses, 10 to 15 participants (but we can do up to around 20+/-).
Typically running from 9:30am until around 4/4:30pm,Mastermind Day times will be customized to your groups needs and area. To get in as much learning and sharing as possible, your group should either arrange for a light lunch on site, or to have it brought in. Those are part of the logistics you’ll discuss with Alan when arranging your Mastermind Day or Strategic Roundtable.
DomesticMastermind Days are $7,500 per day plus Alan’s hotel (2 nights) and airfare (unless you’re lucky enough to schedule your Mastermind Day while Alan is already in your area for another event, which could save you a little). Suggested ticket prices per company range from $795 to $995, depending upon how many people you allow with each ticket. Want Alan to help with pricing tickets? Email Alan, text, use the short form on this page, or call 732.422.6362, international 001 732 422 6362
That’s easy! Just gather together your industry friends and colleagues and arrange a Mastermind Day with Alan. You do the organizing of participants, find the venue, arrange for the food and beverages, etc. Then, Alan will personally deliver your “I Mastered the Mastermind Day” Swag Bag to you when he comes for your Mastermind Day.
Absolutely not. The topics that you’ll discuss are universally applied to all businesses. Alan will tailor the exact topics to the particular group. That said, if all of the participants are from the same category, the content can be more narrowly focused to that industry.
To facilitate group conversation it can be a conference room or just a large table. For larger groups a ‘U’ shaped setup works well. You’ll need either a projector/screen, or large flat-screen TV, and a wi-fi connection so Alan can access your websites and any presentation materials.
If you can arrange your Mastermind Day for when Alan is already in your area, or you’re within driving distance of New Jersey, you can save on his airfare. Depending upon the timing, you’ll also cover one or two nights of hotel. Unless Alan is driving to your city, he’ll need ground transportation to/from the venue.
No, while Alan typically speaks and trains in the wedding industry, the ideas are focused on business, not craft, so they do apply to other businesses. If you have a specific business in mind, and you aren’t sure, just contact Alan and ask. Being a professional, he’ll tell you whether this format is, or isn’t appropriate for your group. Email Alan, text, use the short form on this page, or call 732.422.6362, international 001 732 422 6362
“ THANK YOU! In just one week of changing my emails to be a question to start the conversation I have not been GHOSTED on any leads. My closing of those leads is awesome. And in appointments asking for the sale then and there is working.” – Terry Marrow, Iron Lakes Country Club, Allentown, PA
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