One-Day Business Mastermind Day or Strategic Roundtable Organizer’s Kit

Here’s how you can arrange a Wedding Business Mastermind Day or Strategic Roundtable with Alan, in your area

Bringing together a small group of like-minded wedding & event pros is a great alternative, or addition, to traditional conferences. Unlike a conference, at your One-Day Mastermind, it’s a full-day intensive of collaboration, consultation and conversation. The attendees will leave with action steps on how to improve their sales process and websites, and many have already implemented some of the ideas while still at the Mastermind Day.

Well, he’s done it again… we’ve had Alan in for 2 years now to Mastermind with our vendors and help them with everything from customer service to closing the deal. Again, he amazed, delighted and, most of all, helped our group. He’s worth every penny and that’s not me saying that – that comes from my vendors who come to the conference. Oh, I’ll say it too! Thank you, Alan!” – Stacey Blackwell, NM Wedding Guide, Albuquerque, NM

Read on to find out more, to see the 4 Easy Steps for arranging your own mastermind day or strategic roundtable. And then, to get a price quote, ask any questions and check availability for having me do a Mastermind Day for you and other success-minded businesses (your “friendors”) in your area, email metext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

Just a short week later and my team is already booking new clients using some of the techniques discussed. Alan is an absolute expert and I could have picked his brain for days.” – Nora Sheils, Bridal Bliss, Seattle/Portland/Bend OR

Alan is able to phrase (or rephrase) what I want to say to the client in a way that is way more articulate than what I say.” – Sarah Pollard Chiffriller, Petals & Twigs, Richmond, VA


Here’s how to arrange a One-Day Wedding Business Mastermind Day or Strategic Roundtable in your area
Following are the 4 Steps to arranging for Alan to come and do a One-Day Wedding Mastermind or Strategic Roundtable in your area:
Click to see the 4 Easy Steps:

Step 1: Gather the participants

Reach out to local businesses who you think would not only want to participate, but would have something to contribute… you know, “friendors”.  The cost per participant will depend upon how many you invite (see #4). I suggest from 5 to about 10 businesses for a Mastermind Day, and 2 to 5 businesses for a Strategic Roundtable. Try for no more than about 20 people in total (so with fewer businesses, they can bring more people from each, with more, they can bring 1 or 2 per business);

Step 2: Secure a location for the event

Figure how many participants and how many each business will/can bring, and figure seating for that many. It can be an office, a restaurant or other venue. For small groups, a board room setup will work. For larger groups, a “U-shape” of classroom tables is best, so everyone can see one another.

Step 3: Arrange the logistics

Since we’ll be there most of the day, we’ll need snacks, beverages and lunch. You’ll also need to have either a projector/screen, or large flat screen TV, plus a wi-fi connection (and power cables for laptops), so I can look at your websites and other collateral.

Step 4: Contact Alan about date availability and pricing:

Mastermind Days range from $5,500 to $7,500 for the day. If I’m already in your area, you can save on my travel costs. To check availability, get a price quote for your mastermind, or with any questions email metext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

3 Words: Knowledgeable, Generous, Entertaining. No wait, 4 words: Experienced. Ok, so, 5: Valuable. Thanks, Alan. You’re an incredible resource. Wait, that makes 6 words! – JHolly Verbeck, Hey Chef!, Truckee, CA

Still have questions?

Scroll down to see the Frequently Asked Questions, and then to check availability for your mastermind day or strategic roundtable, get a price quote, or with any questions email metext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

What kinds of businesses attend Alan’s Mastermind Days and Strategic Roundtables?
Venue: “If you have the opportunity to renew your passion and have a good time doing it, DO NO WAIT!!!!! You will not regret the decision!” – Tommy Waters, The Renaissance, Richmond, VA
Planner: “The class was full of information and my head is still spinning with ideas!– Elizabeth Sheils, Bridal Bliss, Portland OR and Seattle WA
Entertainment: “I can give you three reasons to go to Alan’s Mastermind Day! I booked 3 weddings the week after my mastermind in Vegas in October using the techniques he taught us and inquiries have gone up too!” – Mark Cherney, Music Man Events, Riverside, CA
Video: “I implemented what I learned from his Mastermind group two days ago and I woke up to the news of a new booked client. Investing in Alan is investing in YOURSELF.” – Ben Mercedes, New England Wedding Films, Boston, MA
Officiant: “Being able to see things from another professional’s point of view is always eye opening. Invest in your business and you will definitely see the increase.” – John T. Snelson V, OKC Wedding Officiants, Oklahoma City, OK
Wedding Fashion: “After attending his Mastermind Day, I truly believe Alan is THE marketing leader in the wedding industry!” – Patrick Kelly, JJ Kelly Bridal, Oklahoma City, OK
Caterer: “It has barely been a week since the Mastermind Day I attended with Alan Berg, and we’ve already overhauled several facets of our sales materials and process, including a redesign of our website!– Jennifer Wright, Bar Harbor Catering Company, Bar Harbor, ME
Flowers: “I had a meeting with the owners and they were very excited to start some of the ideas we talked about at the mastermind.” – Kelly Andres, Klotz Floral, Bowling Green, OH
Photography: “Definitely worth the investment. No matter what topic is being discussed, Alan can always relate it to your business in a simple and easy way to understand.” – Nicole Gesmondi Photography, Providence, RI
Band: “The recent mastermind day was great and the past website review and marketing/sales trainings as well.” – Johnna Dionne, Wavelength Band, Scarborough, ME

Don’t see your category listed? These are only a sampling of who’s participated. Mastermind Days and Strategic Roundtables are for any business, whether weddings are all, or only part of your clientele.

To check availability for your mastermind day or strategic roundtable, get a price quote, or with any questions email metext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

I’ve been consulting with Alan for a few years now, however I feel that the Mastermind Day was a whole different approach to the learning experience. Ever since I attended the Mastermind day I made a few adjustments suggested by Alan and once again he proved his value.” – Raul Chiriboga, Ultrafonk Entertainment, Union, NJ

Here are some of the most Frequently Asked Questions about having me do a Private One-Day Wedding Business Mastermind or Strategic Roundtable for you.

If you have a question that’s not answered here, want to get a price quote and availability for having me doing a Business Mastermind Dayemail metext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

How is a Mastermind Day or Strategic Roundtable different than a conference?

Great question. Your Mastermind Days and Strategic Roundtables will be more of a conversation than a presentation. With a small group it’s easier for Alan to facilitate a discussion where everyone is participating. You not only get his world-class expertise, but also the shared knowledge and experience of the other participants. Whether seasoned pros, or industry newcomers, everyone has something to contribute.

How many businesses can we have for our Mastermind Day or Strategic Roundtable?

This can be anywhere from 1 other business, up to around 10 total. Alan’s Wedding Business Mastermind Days are more conversation, than presentation, so having more than that will start to feel more like a conference. The sweet-spot is 6 to 8 businesses, 10 to 15 participants. Strategic Roundtables are for smaller groups of businesses, usually 2 to 5, especially when you want to bring more of your team (again up to around 15-20 people total). 

How long is a Wedding Mastermind Day or Strategic Roundtable?

Typically running from 9am until around 4pm, Mastermind Day and Strategic Roundtable times will be customized to your groups needs and area. To get in as much learning and sharing as possible, your group should either arrange for lunch on site, or to have it brought in. Those are part of the logistics you’ll discuss with Alan when arranging your Mastermind Day or Strategic Roundtable.

What will it cost to have our Mastermind Day or Strategic Roundtable?

As Alan offers these domestically, and internationally, exact Mastermind Day and Strategic Roundtable rates are quoted on a case, by case basis, however they typically range from $5,500 to $7,500 per day, with most averaging around $6,500 per day, including Alan’s airfare (unless you’re lucky enough to schedule your Mastermind Day or Strategic Roundtable while Alan is already in your area for another event, which could save you a little). With 10 participating companies that’s an average of only $650 per company for a Mastermind Day. With 4 businesses for a Strategic Roundtable, that’s an average of only about $1,600 per business. Want an exact quote? Email metext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

Do the businesses have to be in the same category? (i.e. all DJs, or caterers, or planners…?)

No, of course not. The topics that you’ll discuss are universally applied to all businesses. Alan will tailor the exact topics to the particular group. That said, if all of the participants are from the same category, the content can be more narrowly focused to that industry.

Can I have Alan do a Mastermind Day or Strategic Roundtable just for my staff?

Yes, of course. That’s his Private Sales Training service it’s much more focused on your needs. Want to find out more? Email Alan, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

What are the format and seating arrangements?

To facilitate group conversation it can be a conference room or just a large table. For larger groups a ‘U’ shaped setup works well. You’ll need either a projector/screen, or large flat-screen TV, and a wi-fi connection so Alan can access your websites and any presentation materials.

Who pays for Alan's travel?

If you can arrange your Mastermind Day or Strategic Roundtable for when Alan is already in your area, you can save on his airfare. Depending upon the timing, the group may have to cover one or two nights of hotel. Unless Alan is driving to your city, he’ll need ground transportation to/from the venue.

Do the businesses all have to be in the wedding & event industry?

No, while Alan typically speaks and trains in the wedding industry, the ideas are focused on business, not craft, so they do apply to other businesses. If you have a specific business in mind, and you aren’t sure, just contact Alan and ask. Being a professional, he’ll tell you whether this format is, or isn’t appropriate for your group. Email Alantext, use the short form on this page, or call 732.422.6362, international 001 732 422 6362

Alan is a master of our domain. He is great with the psychology of our prospective clients. His insight and guidance just gave us a laundry list of things to help increase our brand awareness and closing ratios. With me being in this industry for over 30 years it has been rare to come across a gem such as yourself. – Joe Rivera, Professional Disc Jockeys Inc., West Covina, CA